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Bitcoin's energy consumption has entered a plateau, yet few are talking about it. Meanwhile, AI power demand is surging rapidly—and the transparency around it remains a major blind spot.
Compare these two trends and the contrast becomes striking. While the crypto community faces relentless scrutiny over energy usage, AI's electricity footprint grows with minimal oversight. This shift is reshaping how the market understands sustainability narratives and where the real energy concerns should be focused.
The research breaks down exactly why this narrative inversion matters for how we evaluate different technologies.