2025-12-26 10:27:02

There is a project doing something interesting — issuing free on-chain passports, but deliberately not promising airdrops or releasing a public roadmap.

The product team’s initial concern was straightforward: without short-term incentives, why would users come? But this is precisely the clever part of the design. The project’s logic is not to attract attention, but to filter for genuine recognition. A seemingly blank on-chain passport is actually a signaling mechanism. Those willing to participate now, not expecting an airdrop or hype, but aiming to establish a real connection with the community on-chain — these are the users the project truly values.

This approach reflects a new mindset in Web3 community management: preferring a small number of highly engaged participants over a large number of speculators. On-chain identity itself has become a filtering tool.

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TokenTherapist

· 8h ago

This move is indeed clever; reverse filtering has some merit. But to be honest, it's still a gamble on whether the community's cohesion is strong enough.

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MEVHunter_9000

· 8h ago

This approach is indeed brilliant. Reverse user filtering and airdrop expectations are actually just noise. True believers have already arrived.

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NewDAOdreamer

· 8h ago

Ah, this logic is indeed sharp, the flavor of reverse user filtering. This is true community building, not just for the sake of good numbers. Honestly, projects that don't hype are actually more scarce. Wait, can this really attract enough early users? The passport mechanism itself is a signal, clever. To be honest, it has a bit of a gambling vibe, not many projects can stick to not hyping. A small community with high recognition > a large army of speculators, this logic is sound. Not promising airdrops actually shows who truly trusts the project, sophisticated. Reverse incentives, huh, playing a bit fancy. I'm a bit curious how they will monetize later, there has to be a story.

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WalletInspector

· 9h ago

I've seen this trick too many times. It's politely called filtering and approval, but in reality, it's just a lack of budget for incentives.

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pvt_key_collector

· 9h ago

Hmm, this approach is indeed counterintuitive, but I like it. I haven't seen many projects that don't promise airdrops survive. By the way, what can this passport really do in the end? Filtering users is good, but who cares about an air passport? I believed it, but in the end, it turned out to be a boring app. This set of rhetoric is a bit too idealistic; reality is harsh. If the passport has no benefits, it will eventually become trash. Quality > Quantity, I've heard this many times in the crypto world. No hype, no blackening; let's see what value it can ultimately generate.

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