Recently, an AI coding platform has become incredibly popular. Founded just a year ago, with fewer than 100 employees, it has achieved an annual recurring revenue of $200 million. The Series B funding was even more impressive — the valuation skyrocketed to $6.6 billion, raising $330 million in a single round, and attracting investments from major chip manufacturers.

The company's growth leader recently shared a revealing insight on a podcast: the traditional growth strategies accumulated over the past 15 to 20 years are only 30%-40% applicable in the AI era. The remaining 60%-70%? They need to be completely overhauled.

It sounds crazy, but her approach is even crazier. She said her time allocation has been completely reversed — previously spending 95% of her time on optimization and 5% on innovation; now, it's the other way around, with 95% dedicated to innovation and only 5% to fine-tuning.

In other words, in the fiercely competitive coding field, simply adjusting button colors or optimizing conversion rates is no longer enough. What is the real growth engine? Continuously launching new features — integrated shopping platforms, voice input, various black tech functionalities. Only by doing this can one break through in the market.

This approach offers inspiration to the entire AI startup community. While everyone is busy fine-tuning details, the true winners are those busy redefining the game rules.