Most people who follow each other just to gain followers will gradually drop out after a while because the returns don't seem worthwhile. The core motivation for doing social media is most importantly passion—you have the desire to share, whether it's professional knowledge or everyday trivia, you want to express it. If it's purely for making money, especially at Elon Musk's level, it's basically hard to sustain.

The same goes for people doing crayfish business now, 🦞 has given many the illusion of making money, but in reality you are the money that others are trying to make.