Many people think of Web3 social as new social networks, but the reality is that most users won't easily leave the platforms they're already used to.
The real difficulty isn't building a new application, but rather how to redistribute value within the existing social ecosystem. The emergence of @3look_io actually provides a very different approach.
3look's core mechanism is Post to Earn. Creators can participate in brand campaigns on the platform, then publish content on their own social accounts.
The system automatically tracks the engagement performance of this content and distributes reward
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