# Kohl's: The Mispriced "Value" Meme Stock

In 2025, Kohl's unexpectedly became popular on social media, but unlike AMC and GameStop, this time it wasn't just pure hype.

**Core Data**: The current market value is only 176 million, but it has $9.4 billion in real estate assets on its books. In 2022, someone still offered a buyout price of $60 per share, with the real estate valued separately at $2 billion. Simply put, Kohl's current price is actually severely undervalued.

**Why it is favored**:
- Retail investors originally wanted to create a short squeeze, but instead found that this stock actually has fundamental support.
- Unlike other meme stocks that rely on pure emotion, Kohl's has real assets to back it up.
- Real estate value > overall company valuation, which is rare in retail stocks.

**But don't be too happy too soon**: In the short term, short squeezes can't be seen, and selling real estate is not something that can be accomplished at any time. What really determines the stock price is whether this company can turn around its operations. It's worth entering the market only if you believe that the management team can revive the business.

The investment logic has shifted from "betting on short-selling" to "betting on transformation". Is this an upgrade or a trap?