How aPriori, MYX Finance, and Other Altcoins Dominated 2025's Token Sale Performance

2025 marked a breakthrough year in cryptocurrency token launches, with several projects delivering extraordinary returns to early investors. According to market analysis from Phoenix Group, a select group of cryptocurrencies achieved remarkable all-time high (ATH) return on investment (ROI) levels, fundamentally reshaping the landscape of token sales in the digital asset space.

MYX Finance Shatters ROI Records with 2102x Peak Gains

Leading the charge is MYX Finance ($MYX), which captured investors’ attention through its launch on a major exchange platform. The token concluded its sale phase on May 6th and has since demonstrated explosive growth. Currently trading at $5.15 with an ATH of $19.90, MYX Finance delivered an astronomical 2102x peak ROI, with current holdings still maintaining a respectable 374.58x return. This exceptional performance underscores the market’s appetite for innovative blockchain projects during this bull run.

Close behind sits aPriori ($APR), which leveraged a prominent launchpad for its May offering. The project concluded its initial sale phase on October 23rd and has achieved a solid 146.39x ATH ROI, though its present-day return has moderated to 24.39x. This performance demonstrates the volatile yet rewarding nature of early-stage token investments.

The Next Wave: SOON, VELVET, and Rising Stars

Ranking third among the year’s strongest performers, SOON ($SOON) finished its token sale on May 22nd, reaching an impressive 97.53x ATH ROI. With an all-time high of $5.54, the project exemplifies the broader pattern of exceptional gains across well-received launches, though current ROI has adjusted to 7.18x.

Velvet ($VELVET) occupied the fourth position, concluding its token sale on July 10th with a 62.79x ATH ROI peak. The project’s ATH of $0.32 attracted significant investor participation, maintaining a current 34.61x return, indicating sustained interest from market participants.

Mid-Tier Performers and Market Consolidation

RICE AI ($RICE) captured its own audience through an August 18th token sale conclusion, achieving a 35.24x ATH ROI peak before market corrections trimmed its present return to 0.62x. This pattern reflects the broader market cycle experienced throughout 2025.

MyShell ($SHELL), which commenced its sale on February 13th, generated a respectable 34.51x ATH ROI with an all-time high of $0.70. The protocol’s present 2.24x return suggests mature investor positioning within its holder base.

Lower-Ranked Yet Notable Performers

Plasma ($XPL) rounded out the upper tier with a 33.78x ATH ROI achievement, its $1.69 peak indicating strong early-stage demand. The current 2.74x return reflects market stabilization.

Finally, Sonic SVM ($SONIC) represents the entry point on this curated list, delivering a 28.31x ATH ROI with an all-time high of $1.23. Despite ranking last, its 1.69x current return demonstrates the sustained value perception across the sector.

Market Implications for 2025

The collective success of these projects illustrates the maturing tokenomics frameworks and increasingly sophisticated investor screening across crypto token sales. The divergence between ATH and current ROI figures reveals market cycles at play—initial euphoria followed by profit-taking and consolidation. Whether these assets continue on upward trajectories or face further corrections will depend on their respective project fundamentals and broader market sentiment heading into the latter half of 2025 and beyond.